The owner of Twitter, billionaire Elon Musk, has announced that the social platform will abandon the usual blue bird logo, Politico reports.
Musk posted on Twitter on Sunday, the 23rd of July, reporting that the brand is in for a change. Musk wrote: “And soon we shall bid adieu to the Twitter brand and, gradually, all the birds.”
Moreover, the changes will start already on Monday, the 24th of July. Musk has indicated that if a good logo with the letter “X” is offered, it could immediately replace the blue bird. According to information available to Reuters,
Musk said in an audio chat on Twitter Spaces that the logo should have been replaced a long time ago.
The “X” is likely related to Twitter’s official name, X Corp.
— Elon Musk (@elonmusk) July 23, 2023
The rebranding is the latest change on Twitter since Musk bought the company in October 2022 for $44 billion. At the beginning of July, the billionaire limited the number of posts that users can view during the day. According to the restrictions, verified users can read up to 6,000 posts per day, users up to 600 posts, and new users – only 300 posts per day.
Linda Yaccarino became CEO of Twitter in June. Upon appointment, Musk said Yaccarino would primarily work on the business side, while he would continue to work on design and technology.
Read also: Musk threatens to take legal action against Meta