Opinion piece
Ventspils Freepost, which has been experiencing economic difficulties and a drop in development for several years, has once again ended up in the spotlight. The decision to once again appoint Inguna Strautmane as the representative of the Ministry of Transport on the Board of Ventspils Freeport has caused a great deal of frustration among businessmen and industry professionals. One of the main objections is that Strautmane is viewed as a “bureaucratic plant”, not the leading force that could help improve the port’s situation.
It is stressed that Ventspils port, which was once the engine behind Latvia’s economic growth, is now in big trouble – development of the industry has halted, and the economic state is in decline. Businessmen and experts note that a new approach and management are needed to revitalise the port’s operations and ensure growth for the entire regional economy.
Inguna Strautmane, which has been a notable figure in this field for several years, is said to lack vision for development and is unable to create changes to improve the situation. It is clear that businessmen want to see powers that are able to move the industry forward, not just stick with existing bureaucratic plants.
Rapid changes are needed – will it be possible to revitalize the port?
More and more it is stressed that in order to ensure Ventspils port is able to return to growth and stability, rapid changes are needed. Businessmen want a new approach when it comes to administrative management, new business opportunities and restoration of international competitiveness. Multiple industry experts say that only a strong management that can attract investments and restore cooperation with the biggest global logistics companies, it is possible to revitalize the port.
The search continues for other potential managers that can potentially offer new opportunities and solutions to restore trust in the port and make its operations more efficient. There are also indications that the new approach should be based on innovative technologies and sustainable development initiatives that meet modern demand and market dynamics.
What do businessmen expect from the future of Ventspils port?
Businessmen generally believe the “traditional” management model, which is focused on preservation of political and administrative statuses, should be avoided. They say that more than ever the port needs a dynamic and modern management capable of making fast decisions, supporting businesses and promoting competition instead of slowing development. The vision the industry has for long-term development proposes Ventspils port has the potential to become the leader in the Baltic region if appropriate transformation is commenced.
Businessmen note the Minister of Transport should promote a much more active approach and ensure more effective management selection for Ventspils Freeport. It is necessary to enhance accountability and ensure only the people with specific skills, knowledge and ability to implement effective reforms are allowed on the board. Without greater selection and motivation from the state, it is difficult to expect Ventspils port to return on the path of growth.